If you are a wedding photographer surrey who is basically just starting out, one of the very first things that you should seriously work on is making sure that you are able to create a blog at some point. You need something that you can post your works on. You need to make sure that your posts are completely optimized. What this means is that you will need to start writing. This may not be the easiest thing to do especially if you do not exactly peg yourself as a writer but it is something that you are going to have to do by all means so you might as well go about it and start doing it. Let us put you in a bit of a scenario here. So you just started finishing up on a wedding you have recently just covered.
First and foremost, the very first thing that you would need to do is understand the fact that the blog posts are for your future clients, not the current or former ones that you have just covered the events for. A blog is one of the most important marketing platforms that you can ever get your hands on. It will help you land potential clients in the future and we all know that that is something that is always great for business.
Make sure that you get the title formula down pat.
It is pretty easy to figure out but believe it or not, it is something that most wedding photographers get wrong especially if it is just their first rodeo. So how do you go about it then? It is actually quite simple, really. You start with the first names of the groom and of the bride. You proceed with the actual name of the venue. And the next and last step would be for you to include the actual location. Again, just to give you a bit of a slightly more visual attempt at the formula, it goes like this: groom’s name + bride’s name + name of the venue + name of the city. Here is a great example: Jack and Jillian’s Wedding at Brick Well Hotel, Nashville. You get the gist. This is more of for SEO purposes more than anything else, really. It will help people who run Google searches get redirected to your blog.
Again, if you hate something such as writing, then what that means is that you are in for a really long ride.
This is not going to be easy but what you can be rest assured of is the fact that this is something that will become easier along the way. It is probably a real struggle for you to get words together in the beginning so a good place to start would be to get with at least one paragraph. They will get longer as you progress. Just be patient and keep working at it and things should pull through just fine for you at some point.